OB Leadership in the Entertainment Industry
Intellectual Property: General
All Directions
Intellectual Property
General
Business Law: Commercial Transactions & Licensing
[ A ] [ L ] [ R ] [ T ]
Business Law: Media, Entertainment, Sports
[ A ] [ L ] [ R ] [ T ]
Intellectual Property: Media, Entertainment, Sports
[ A ] [ L ] [ R ] [ T ]
Intellectual Property: Trademark/Trade Secrets Law
[ A ] [ L ] [ R ] [ T ]
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244 / 344 Item is good for 24 routes, rollover orange dots above to see which ones! OB 388 Leadership in the Entertainment Industry Graduate School of Business Recommended for route(s): [ Academia ] [ Litigation ] [ Regulatory & Policy ] [ Transactional ] Intellectual Property: General Why it is relevant for ... [ Academia ] [ Litigation ] [ Regulatory & Policy ] [ Transactional ] as a Relevant Course outside SLS for those interested in Media/ Entertainment/ Sports : The media, entertainment and sports industries are complex industries that are currently undergoing tremendous change. This course focuses on business challenges in the sports and entertainment fields, which will be useful for students desiring to work with individual or corporate clients in either industry. It is a workshop designed to help prepare students for careers in the film, television, and cable industries, and to explore innovations within them. General course Description: The entertainment industry is one of the largest and most important industries in the world. It is an industry characterized by tremendous opportunities and great uncertainties. The industry is currently undergoing tremendous change as new technologies transform the way entertainment is produced and disseminated throughout the world. For all of these reasons, the dynamic industry creates tremendous challenges for entrepreneurial students interested in leaving an artistic or creative imprint on the world. This course is designed to help prepare students for careers in the media industries, and to explore leadership within them. The industry is truly an intersection of art and commerce, and a major portion of the course will involve bringing to the class leaders who represent key areas of the entertainment industry, both on the business and creative sides. As with any business, the entertainment industry is driven by the vision of its leaders. These leaders daily make financial and artistic decisions, and manage staff and productions with the goal of producing entertainment product meant to be seen as widely as possible, and meant to make a profit. It is hoped that through interaction with these speakers, students taking this course will gain a greater understanding of the industry and what it takes to succeed in it. Further, the students will see the potential of strong leadership and how it works to advance entertainment companies and the films and TV programming they produce. Topics to be examined include the process of project development, production, and marketing; emerging technologies and their impact on the industry; the roles studio and network executives, directors, film and television producers, writers, actors, agents, and others play in the making and distribution of film and television productions. Course Style: A Substantive course teaches the law, theory, and policy in a particular area of law |
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