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GSBGEN The Entertainment Industry - An Intersection of Art and Commerce

Intellectual Property: Media, Entertainment, Sports

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GSBGEN 564

The Entertainment Industry - An Intersection of Art and Commerce

Graduate School of Business

Recommended for route(s):

[ Academia ] [ Litigation ] [ Regulatory & Policy ] [ Transactional ] Intellectual Property: Media, Entertainment, Sports

Why it is relevant for ...

[ Academia ] [ Litigation ] [ Regulatory & Policy ] [ Transactional ] as a Relevant Course outside SLS for those interested in Media/ Entertainment/ Sports : This course explores both the business and creative sides of the entertainment industry. Of course, it's not essential for an entertainment lawyer to explore the creative side, but it can help one better understand the factors and quirks that drive the industry. Taught by someone with years of experience in film and television, students will get an insider's look at the business.

General course Description:

In this seminar we will explore the intersection of art and commerce in the entertainment industry. We will look at creating films and television programming that are artistically meaningful and/or have the potential for commercial success. Films are also increasingly used as a tool for social change, and we will examine this power.

The entertainment industry is one of enormous importance - both from a business and cultural standpoint, and has influence in virtually every sphere of our society. Sometimes the industry can seem baffling, mercurial, and characterized more by madness than method. But despite its uncertainties, Hollywood does have its own rules, rhythms, methods and strategies - and examining and evaluating them will be a key part of this seminar. This is a time when old formulas are being reconsidered or jettisoned, and emergent technologies are bringing further changes - and tracking and analyzing them, will also be part of the class.

As a writer, producer, director in film and television, I will also bring my own experiences into the classroom, where I'll discuss my work (including directing, writing, acquiring financing, producing films, executive producing a network series, etc.), and its rewards and challenges, and look at these experiences thorough the intersection of the business and creative sides of the industry.

The students in the seminar, working either individually or in small groups, will be asked to generate and present proposals for projects that have artistic and/or commercial merit, and we will examine how they may best fit into the industry - to gain widespread distribution or have social influence. The seminar will cover the entertainment industry from multiple angles and be very discussion oriented.

Course Style: A Substantive/ Perspective course looks at law from an external or non-traditional standpoint.

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